Discover how a Squarespace Bio Site can transform your small business's online presence. Our latest blog post dives into the benefits of this powerful tool, from centralizing all your important links to boosting engagement with advanced features like embedded videos and payment options. Learn how to set up your own Bio Site effortlessly and why it's a superior, cost-effective alternative to services like Linktree.

Discover how to leverage Google Analytics 4 and Google Search Console together to unlock powerful SEO insights. Our latest blog guides you through connecting these tools and interpreting search queries leading users to your site. Elevate your online visibility with actionable data and refine your SEO strategy for better search performance.

Welcome to the 4th and final instalment of our SEO podcast miniseries! The third and final part of the humanistic approach to SEO we've discussed throughout this miniseries is authority. Authority is something you work on with your website after you’ve gone live. So research is obviously the initial phase, accessibility is interwoven into the design and build portion of creating your website and then authority comes once your website is live and in the world.

This guide from Lucky Night Studio provides an easy-to-follow roadmap for ensuring that search engines effectively crawl and index your site. Dive into our step-by-step tutorial and discover how creating and submitting a sitemap can significantly enhance your website's visibility and searchability.

In today's SEO Miniseries episode of The Lucky Biz Podcast, we explore the crucial topic of web design accessibility—real-life inclusivity in web design terms. Ensuring your website content is easily accessible involves factors such as legible fonts, plenty colour contrast, and a sensible user journey.

Welcome back to Part Two of our SEO Miniseries! We’re Naomi and Louise, and today's focus is on the crucial aspect of market research in SEO. Market research, in SEO terms, involves gathering specific information about your target audience, including demographics, social platforms usage, spending habits, and more. The goal is to be as specific as possible, creating a niche that caters to your exact dream customer.

If you’ve ever felt confused or a bit unsure when it comes to SEO, know that you’re not alone. So many female founders that we discuss SEO with say they feel put off by the confusing language, like they’ll never be able to master SEO because they can’t get to grips with the basics.

Unlock the secrets to SEO success on your Squarespace site with our latest insights. Discover the power of a well-structured site, the impact of high-quality content, the art of keyword optimisation, the advantages of Squarespace's SEO tools, and the crucial role of quality backlinks. Dive into our blog for essential tips that will transform your site's search engine performance and elevate your online presence.

Welcome to Part One of our SEO miniseries at Lucky Night Studio, where Naomi and Louise demystify SEO and share why it's such a powerful tool for small businesses. SEO, or search engine optimisation, is about enhancing your website to be discovered by search engines like Google. In this episode we’ll discuss how SEO is not a tech puzzle; it's user-centred marketing, focusing on providing an excellent experience for human users.

SEO isn’t the scary, techy practice it gets a reputation for being. In fact, SEO is like your new business BFF for understanding and connecting with customers when it matters most – all without breaking the bank!