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Squarespace, Small Business Lucky Night Studio Squarespace, Small Business Lucky Night Studio

How to Create Branded Animated Backgrounds in Squarespace 7.1

With the recent release of Squarespace 7.1, Squarespace website users are now able to create unique animated backgrounds for any section of their website. Using the ‘background art’ setting, you are able to create unique background art for your page sections using your brand colours, patterns, and shapes - and it’s as simple as adding images or videos!

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Small Business, Squarespace Lucky Night Studio Small Business, Squarespace Lucky Night Studio

Empower Your Creative Business with Squarespace Courses: A Comprehensive Overview

Squarespace Courses is a brand new course creation platform from Squarespace that allows you to turn your expertise into profitable online educational courses. Squarespace Courses gives you all the tools you need to plan, build and promote online courses from your creative business - all while tying seamlessly into your existing Squarespace website.

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Squarespace, Template, Small Business Lucky Night Studio Squarespace, Template, Small Business Lucky Night Studio

The Lucky Biz Podcast Episode 9: The Benefits of Blogging for Small Businesses

Blogging isn't just for Youtubers and angsty teens any more my babe! In this episode we'll be chatting about all the many benefits of blogging as a small business owner. We'll also give you some useful tips for where to get started if blogging feels like a mountain of a task.

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Small Business Lucky Night Studio Small Business Lucky Night Studio

7 Common Website Mistakes Small Business Owners Make (& How to Fix Them!)

It's crucial that you make a positive and lasting impression on customers visiting your website in order to build a strong reputaion. However, there are some common pitfalls that are super easy to fall into when it comes to designing your website. In this blog post, we'll explore seven web design mistakes that small business owners often make (including us!) and provide practical solutions to help you fix them.

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Small Business Lucky Night Studio Small Business Lucky Night Studio

The 10 Creative Biz Commandments

There are a few guidelines that we’ve built up over 10 years in the creative biz that have come to act as kind of personal ‘codes of conduct’. We’re going to share these with you today in what we’re calling the ‘Creative Business Commandments’. Enjoy!

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Small Business, SEO Naomi Bowden Small Business, SEO Naomi Bowden

Craving more conversions? It could be time to simplify your website content!

With online business making up almost 40% of all retail sales in 2022, it’s obvious that having a dedicated website for your small biz is no longer a want but a desperate need! This goes for service-businesses too, with 88% of people questioned claiming that they wouldn’t even consider working with someone they couldn’t find online.

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Squarespace, Small Business Naomi Bowden Squarespace, Small Business Naomi Bowden

Create an ‘Instagram Links’ page on your own website using Squarespace

Wanna know something we have in common with 95% of our clients and customers? Instagram is one of our largest drivers of website traffic and enquiries. The platform’s visuals-first approach, engaged small business network and built-in video options make it an absolute game-changer for creative businesses like ours.

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Squarespace, Small Business Naomi Bowden Squarespace, Small Business Naomi Bowden

5 reasons to incorporate testimonials on your Squarespace website

For small business owners, testimonials (or ‘social proof’ as it’s come to be known more recently) are some of the best marketing assets in your arsenal. When used correctly throughout your site, good reviews can have a huge positive impact on your sales & enquiries. So why then are so few small biz owners using enough of them?

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