In Squarespace blogging you can add categories for your blogs. This is usually recommended as its easier for users to find what they are looking for. However if your using Google Search Console, or other SEO auditing tools, you may come across the error, ‘Non-canonical URL’, on your blog category pages, eg: blog/category-name.

Did you know that understanding human psychology can take your website to a whole new level? By leveraging the way our brains work, we can create visually captivating websites that engage and convert your visitors. In this blog post, we'll explore five mind-blowing web design hacks that use human psychology to make the most of your website. Get ready to dazzle your users and leave a lasting impression!

It's crucial that you make a positive and lasting impression on customers visiting your website in order to build a strong reputaion. However, there are some common pitfalls that are super easy to fall into when it comes to designing your website. In this blog post, we'll explore seven web design mistakes that small business owners often make (including us!) and provide practical solutions to help you fix them.

Quick code sample for you today, so you want your Squarespace website to stand out a bit more and give it some personality. A good way can be to add a animation when the user’s mouse hovers over an item in the navigation.

Social media has come a long way in the past 10 years. It used to just be a space for us to share pictures of our dinners and furry friends, but now it’s a business and marketing powerhouse!

Are you tired of your dull and lifeless website that lack personality and charm? Well, fear not, Lucky Night are here to help you spice things up in the web room!

There are a few guidelines that we’ve built up over 10 years in the creative biz that have come to act as kind of personal ‘codes of conduct’. We’re going to share these with you today in what we’re calling the ‘Creative Business Commandments’. Enjoy!

With online business making up almost 40% of all retail sales in 2022, it’s obvious that having a dedicated website for your small biz is no longer a want but a desperate need! This goes for service-businesses too, with 88% of people questioned claiming that they wouldn’t even consider working with someone they couldn’t find online.

Wanna know something we have in common with 95% of our clients and customers? Instagram is one of our largest drivers of website traffic and enquiries. The platform’s visuals-first approach, engaged small business network and built-in video options make it an absolute game-changer for creative businesses like ours.

For small business owners, testimonials (or ‘social proof’ as it’s come to be known more recently) are some of the best marketing assets in your arsenal. When used correctly throughout your site, good reviews can have a huge positive impact on your sales & enquiries. So why then are so few small biz owners using enough of them?