On this episode we're thrilled to be joined by copy queen and small business superstar Tasmin Lofthouse! Tasmin is a conversion copywriter, messaging strategist and the founder of Fika Digital. We’ll be chatting about the importance of personality in your copywriting, how you can build this personality using a data-first approach and much more.

In this episode of The Lucky Biz Podcast, hosts Naomi and Louise from Lucky Night Studio (that’s us!) are tackling an issue that plagues so many of us as female founders. That’s right babe, it’s perfectionism! We’ll be asking some big questions around being a perfectionist, like ‘is it really just procrastination?’ and ‘how can I get out of my own way as a business owner?’.

Learn how to integrate custom SVGs with precision and create stunning overlapping sections for a fluid, modern homepage design. Join Louise as we transform standard layouts into exceptional digital experiences.

Are you ready to harness the full power of Squarespace and give your website a standout edge? Dive into our hands-on series where we transform a custom-built website into a sleek Squarespace masterpiece. From hidden tricks to essential skills, I'm here to guide you through every click and code.

In this episode of The Lucky Biz Podcast, hosts Naomi and Louise from Lucky Night Studio (that’s us!) are joined by special guest Elle Williamson, The Ecommerce Assistant. We discuss several myths and misconceptions related to e-commerce and online business.

With the help of our Madeline Parker Squarespace template, Emily was able to create a vibrant, personality-packed Squarespace website that was easy for her to customise and manage going forward. Emily’s bold colour palette and SEO optimised (while still full of character) copy really sings from each page. Check out her results!

During this episode, we’re discussing various web design trends coming to light in 2024. Join us as we chat all about the resurgence of early 2000s and 2010s aesthetics in web design, with Y2K elements like glitter text and 3D effects making a big comeback. We’ll also discuss the use of animated typography, interactive storytelling, and the importance of balancing usability with on-trend design styles.

Here at Lucky Night Studio, we totally understand that getting started on your website journey can be daunting, particularly if you consider yourself to be non-techy. That’s why we've created a completely free designer website template tailored especially for female founders using Squarespace. Learn the platform, launch your website and build your brand quickly and easily with this free resource.

In this episode of The Lucky Biz Podcast, we’ll be highlighting the many benefits of controlling your own platform by having a website, the need for clear product descriptions and high-quality images, and the power of emotional selling by focusing on the benefits of the product rather than strictly on the features. Throughout the episode we’ll be stressing the significance of effective SEO practices and how it's crucial to drive traffic to your website, suggesting various methods such as using social media, influencer marketing, email marketing, and paid advertisements.

In this episode of The Lucky Biz Podcast, your hosts Naomi and Louise from Lucky Night Studio (that’s us!) are joined by special guest Ceels Lockley, a business coach and strategist. Join us for this information-packed episode where Ceels shares the importance of niching and specialising in the service provider industry. Ceels chats about the value of creating a focussed legacy in your business and shares that by specialising, you can craft a unique experience for your ideal customers.